This lovely illustration projects what Times Square will look like once then-current construction is finished. It filled the entire front page of the Magazine Section. It really deserves to be viewed as a PDF zoomed larger than full screen to appreciate the amount of detail that’s in this image.
I couldn’t find a corresponding photo of Times Square in 1910 for comparison, but I did find one looking the other direction.
THE NEW TIMES SQUARE LOOKING TOWARD THE NORTH: View of This Section of the City as It Will Look After the New Buildings in Process of Construction or in the Hands of Architects Are Completed (PDF)
From April 17, 1910